So here’s the skinny - we get this email from the public re-lations department for the Blu-ray Association asking if we’d be willing to come down to LA and spend 2 days in intense meetings with BD reps. Now the most recent info says that BD is outselling HD DVD 2 to 1 and there's a ton of new titles coming out for the holidays - blockbusters that can meet or exceed the recent buzz of the Transformers HD DVD. So, since we’re curious by nature, we say yes and the next thing we know we’re inside a lounge that’s filled with Plasma screens running Blu-ray movies like Spider-Man 3, 300 and Chicken Little.
This is followed almost immediately by our being bused (along with a gaggle of other journalists) over to Twentieth Century Fox. Once there, we’re herded into a screening room and treated to scenes from their upcoming BD titles (looking forward to AVP: Alien Vs. Predator next year) - one being Live Free or Die Hard having a BD-Java game for trying to grab some hackers. Fox’s head of engineering points out that the high bit-rate insures a splendid, high-resolution image (he’s right), and that for those whose home theater has D-Box capabilities (which involves having the seat you’re in jump around like a bucking bronco), the technology is right there inside the disc.
